What is the Enhanced Conversions Consultation Booker?

The Enhanced Conversions Consultation Booker is a new feature within Google Ads that allows advertisers to schedule and manage consultations with Google Ads experts directly through the platform. This service aims to provide personalised guidance on setting up and optimising enhanced conversions, ensuring advertisers can maximise their campaign’s effectiveness.

Key Features and Benefits

1. Simplified Scheduling:

The Enhanced Conversions Consultation Booker integrates seamlessly with Google Calendar, allowing advertisers to schedule consultations with ease. Users can view available time slots, select their preferred time, and receive reminders, ensuring they never miss an appointment.

2. Expert Guidance:

Consultations are conducted by Google Ads experts who specialise in enhanced conversions. These experts provide tailored advice and insights, helping advertisers understand the nuances of enhanced conversion tracking and how to implement best practices. This personalised guidance is invaluable for advertisers looking to improve their conversion rates and overall campaign performance.

3. Customised Optimisation Strategies:

During the consultation, Google Ads experts will assess the advertiser’s current setup and provide customised optimisation strategies. This includes advice on configuring conversion tracking, integrating with CRM systems, and utilising first-party data effectively. Advertisers will receive actionable recommendations designed to improve the accuracy of their conversion data and drive better campaign results.

4. Enhanced Data Security:

The new feature also emphasises data security, ensuring that all conversion data is handled with the highest level of protection. This is crucial for advertisers who are increasingly concerned about privacy and data security in their digital marketing efforts.

5. Ongoing Support:

Beyond the initial consultation, advertisers can benefit from ongoing support and follow-up sessions. This ensures that any adjustments or further optimisations can be discussed and implemented effectively, providing continuous improvement in campaign performance.

The Enhanced Conversions Consultation Booker is a significant addition to Google Ads, offering advertisers a comprehensive solution to enhance their conversion tracking and optimisation efforts. By providing easy access to expert guidance, customised strategies, and robust data security, this new feature empowers advertisers to achieve better results and drive greater ROI from their campaigns. Whether you're a seasoned marketer or new to Google Ads, the Enhanced Conversions Consultation Booker is a valuable tool for maximising your advertising success.