As a digital agency we live to deliver best in class digital advertising strategies and results for our clients. Imagine how excited we got when we heard how Google AI…
In November of last year, Google rolled out Impression (Absolute Top) % and Impression (Top) %, which describe what percentage of your ads appear at the top of the page…
For the first time ever, the Google Marketing Live Event was brought to us by live-stream unveiling the latest innovations, best practices and an engaging Q&A session delivered by product…
It has been well over a year now since Facebook changed its algorithms to push more personalised feed to user timelines instead of branded content. Since then, marketers have seen…